The Role

The Marketing and Event Co-ordinator is a dynamic role focusing on creating and managing events as a key part of the marketing strategy. This role involves planning and executing various events, from workshops to promotional events, aligning them with Belvedere House Garden and Park’s overall marketing goals. The co-ordinator is responsible for crafting events that effectively communicate the Belvedere brand’s message to engage the target audience and generate leads.

The Marketing and Event Co-ordinator orchestrates all aspects of marketing events, from initial planning to post-event analysis. They work closely with vendors and organizers to ensure seamless execution, manage collateral creation, and is responsible for on-site event management.

The co-ordinator plays a pivotal role in lead generation campaigns associated with events and collaborates with various agencies such as Failte Ireland and internal teams like Westmeath Tourism Office. They also develop marketing materials and ensure events align with the company’s branding and marketing objectives.

Their goal is to create memorable, impactful events that resonate with attendees and drive business goals, requiring creativity, strategic planning, and excellent organisational skills.

Job brief

The Marketing & Event Co-Ordinator will be innovative and dynamic and have the ability to lead our events and marketing initiatives. In this role, the successful candidate will be responsible for the overall success of our sponsored and hosted events, leveraging their marketing skills to make each event a memorable experience.

The Co-Ordinator will manage vendor relationships, oversee collateral creation, execute lead generation campaigns, and be the on-site event representative. Collaborating closely with internal teams, you will ensure that events align with our marketing goals and are delivered within budget.

The successful candidate shall be a creative marketer with a flair for event planning and a passion for building brand presence through events. and must be flexible with both their time and approach to work and be comfortable working in partnership with stakeholders.


Key Responsibilities:
 

• Developing and implementing a marketing and event management plan.
• Website, social media and email content creation along with the management of social media strategies and email campaigns.
• Managing relationships with vendors, organizers, and attendees.
• Leading and ensuring the success of all event preparations and executions.
• Designing marketing and promotional materials for events consistent with the brand.

• Managing on-site event presence and communications.
• Assist Westmeath County Council with regard to future funding streams with various bodies.
• Management of all marketing administration duties including stock and procurement.
• Ensuring smooth event execution within budgetary and organisational goals.
• Collaborate with various agencies and internal teams to deliver a successful marketing and event plan.
• Providing reports to the Director of Services and his/her appointee, attend meetings and record minutes as required.
• Representing Belvedere House Gardens & Park professionally and effectively in the public domain as required.
• Carry out other reasonable duties as may be assigned by the Director of Services and his/her appointee.

1. Character

2. Health

3. Education and Experience

1. 1. have obtained a comparable standard in an equivalent examination,

1. 2. hold a third level qualification of at least degree standard.

4. Candidates must, by the date of any job offer, be:

1. A citizen of the European Economic Area (EEA). The EEA consists of the Member States of the European Union, Iceland, Liechtenstein and Norway; or
2. A citizen of the United Kingdom (UK); or
3. A citizen of Switzerland pursuant to the agreement between the EU and Switzerland on the free movement of persons; or
4. A non-EEA citizen who is a spouse or child of an EEA or UK or Swiss citizen and has a stamp 4 visa; or
5. A person awarded international protection under the International Protection Act 2015 or any family member entitled to remain in the State as a result of family reunification and has a stamp 4 visa or
6. A non-EEA citizen who is a parent of a dependent child who is a citizen of, and resident in, an EEA member state or the UK or Switzerland and has a stamp 4 visa.

• At least 2 years’ experience within the marketing campaign development and event management sector, tourism sector, including customer services, staff management, budget management, development of event concepts/themes, promotion and management.

• Minimum third level qualification (Degree) in Marketing, Event Management or Tourism.

• Have a strong sense of commitment to delivering quality public services and be willing to take on a challenge.

• Have an ability to foster and maintain productive working relationships within the organisation and with relevant stakeholders.

• Possess the ability to plan, prioritise work effectively, take a strategic approach in the formulation delivery of key policy objectives within specified timeframes.

• Experience in website content creation, marketing and promotion via social media platforms.

• Ability to devise and implement data growth initiatives.

• Fluency in English and excellent interpersonal and communication skills (both written and oral).
• Highly motivated with a proven track record in the relevant disciplines.
• Good time management, planning and organisational skills.
• Proven self-initiative.
• Exceptional project management skills.
• Creativity and an eye for detail.
• Ability to prioritise and manage multiple projects simultaneously.
• Diplomacy, tact, and a customer-focused approach.